June 3-5, 2025
Suburban Collection ShowplaceNovi, MIPasses & Prices
Price increase regularly, so keep an eye on this page. The earlier you book, the more you save.
Secure your pass and drive your business forward!
Explore Pass Options click on the zoomable image below:
Join Industry Leaders at AutoTech 2025
Automaker Pass
Currently working for an Automaker?
*Registration with company email
and approval required
VIP Pass
For Director+ and Automakers
*Registration with company email
and approval required
Startup Pass
For Startup Companies with
< 5 years pre-revenue,
< 10 employees and ≤ $5M funding
*Approval required
Gov & Academic Pass
For governors and academics
*Registration with institution email
and approval required
Press & Media Pass
For press & media professionals
*Registration with company email
and approval required
Expo
Restricted Access to all conferences and
networking events on the exhibition floor and
a chance to visit Expo booths.
Any Questions?
If you have any questions during the registration process, please contact Freya Smale at [email protected] who will assist you.
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